--- title: The Topics Meeting Planners Want for 2020 description: We surveyed 150 meeting planners asking for their insight on keynote speaker topics for 2020. image: https://blog.speakinc.com/hubfs/2020TopicsReportHeader.png --- [1-858-228-3771](tel:1-858-228-3771) [![SpeakInc](https://blog.speakinc.com/hs-fs/hubfs/speakinc-logo.png?width=197&height=48&name=speakinc-logo.png "SpeakInc")](http://speakinc.com/) - [Speakers](http://speakinc.com/speaker) - [Individual Speakers](http://speakinc.com/speaker) - [Speaker News](http://speakinc.com/speaker-news/) - [About](http://speakinc.com/about) - [Our Team](http://speakinc.com/our-team) - [Careers](http://speakinc.com/about/careers) - [Blog](https://blog.speakinc.com/our-blog) - [FAQ](http://speakinc.com/faq) - [Contact Us](http://speakinc.com/contact-us) - [Request Consultation](http://speakinc.com/contact/request-consultation) - [Become a SpeakInc Speaker](http://speakinc.com/contact-us/become-a-speakinc-speaker/) # SpeakInc Blog # The Topics Meeting Planners Want for 2020 by [Leah Doyle](https://blog.speakinc.com/author/leah-doyle) | February 5, 2020 - [Tweet](https://twitter.com/share) [![2020TopicsReportHeader](https://blog.speakinc.com/hs-fs/hubfs/2020TopicsReportHeader.png?width=800&name=2020TopicsReportHeader.png)](https://offers.speakinc.com/topics-meeting-planners-want)Selecting the right speaker and topic can make or break a meeting, and professional planners prioritize accordingly. Together with [Jay Baer](https://www.jaybaer.com/) and [Michelle Joyce Speaker Management](https://www.michellejoyce.com/), we surveyed 150 meeting planners asking for their insight, and then we compiled the data into [this free report](https://offers.speakinc.com/topics-meeting-planners-want). **So... What topics rank highest for meeting planners in 2020?** To get the best insight, we asked a similar question two ways. [![TopicsInterestedIn_dataimage](https://blog.speakinc.com/hs-fs/hubfs/TopicsInterestedIn_dataimage.png?width=600&name=TopicsInterestedIn_dataimage.png)](https://offers.speakinc.com/topics-meeting-planners-want)When asked a slightly different way, and allowing for fewer answers, meeting planners ranked the topics similarly, but not entirely the same. Leadership and motivation remained in the top spot, while innovation and creativity moved up a notch to second place, switching places with trends and disruption, now in third place. [![TopicsInterestedIn_dataimage2](https://blog.speakinc.com/hs-fs/hubfs/TopicsInterestedIn_dataimage2.png?width=600&name=TopicsInterestedIn_dataimage2.png)](https://offers.speakinc.com/topics-meeting-planners-want)In addition, planners say that a little personalization goes a long way. Boilerplate speeches get boos from three quarters of meeting professionals – audiences are craving customized messages. As the [largest non-exclusive speakers bureau](https://www.speakinc.com/about) in the United States, we know how much work goes into planning for the programs at our clients' events, and selecting the right speaker with the right topic to meet your objectives is an important step.  [Click here to get the full report](https://offers.speakinc.com/topics-meeting-planners-want) and see the results and analysis of the 150 professional meeting planners surveyed Topics: [Blog](https://blog.speakinc.com/topic/blog) ### Written by [Leah Doyle](https://blog.speakinc.com/author/leah-doyle) Leah originally joined SpeakInc in 2006 and currently serves as their Digital Marketer and Analyst. Originally from Southern California, Leah is a graduate of San Diego State University. She currently lives in Jacksonville, FL with her husband, John, and their two children. If she's not taxiing her kids to the ball fields, you can find her at the beach or a local coffee shop! Find me on: [LinkedIn](https://www.linkedin.com/in/leahdoyle/) [![Need more information? Let our experts take the guesswork out of planning this key element of your next meeting and find the right keynote speaker for your event.  ](https://no-cache.hubspot.com/cta/default/421388/interactive-209241923181.png)](https://blog.speakinc.com/hs/cta/wi/redirect?encryptedPayload=AVxigLJicHsG%2Fipm3hEWEjD24D82A9b4D4pjEDLPixQMQLlhTPT0Ag5lCGEK0fr4vfQuHlhj5nPg1dGMksXgi8xSy%2B0lhyQF0we9X4Va33KvvkN5zNIrQwS9v9IEYapSw4nkmFoHifaBYV1kNEoY16Oaiu2ojhjH8odTnKiOY9dsU%2F2hz39uRzepwxKbi8ikk3n%2FYUUxYUXaTU3L&webInteractiveContentId=209241923181&portalId=421388) Name/Category Search ### **Don't Miss Out!** Get monthly email notifications of our latest articles that include: - Keynote Speaker Highlights - Conference & Event Planning Tips - Free Resources - Industry News [1-858-228-3771](tel:1-858-228-3771) **SpeakInc.** 10680 Treena Street, Suite 230 San Diego, CA 92131 - [Home](http://spki10347s.elevatoragency.com/) - [Privacy Policy](http://spki10347s.elevatoragency.com/privacy-policy/) - [Terms & Conditions](http://spki10347s.elevatoragency.com/terms-conditions/) - [Live Chat](http://spki10347s.elevatoragency.com/creating-complete-well-done-conference-website/#live-chat) - - - - ### Sign Up for Industry News Disclaimer: Speak Inc. Speakers Bureau is not responsible for errors, omissions or outdated information on this website. The material presented on this site is provided by the speakers who are accountable for any copyright information including licensing fees if required. Speak Inc. Speakers Bureau has permission to post the biographies, topics, photos and videos with the understanding from the speakers that the information presented is legally owned by them. © 2026 SpeakInc. All rights reserved.